Hunan Sees Nearly 60% Growth of Consumer Goods Imports
As cross-border e-commerce develops, Hunan’s consumer goods imports have seen a steady growth this year. The Customs data shows that, during the first half of 2020, Hunan has imported consumer goods worth 9.67 billion yuan, increasing by 58.7% over last year.
According to the Customs, four of the first six months have seen a consumer goods import value of more than 1.6 billion yuan. A double-digit or higher year-on-year growth has been maintained for six consecutive months. In February alone, the growth rate reached 220%.
Food, tobacco and alcohol were major imported goods, while household chemicals imports surged. In the first half, the import value of good, tobacco and alcohol was 7.13 billion yuan, up 77%, and accounting for 73.8% of Hunan’s total consumer imports. Cosmetics imports reached 720 million yuan, 12.6 times more than last year.
New Zealand and the Netherlands were the largest trade partners. More than half of the imported consumer goods were supplied by APEC countries. In the first half, the consumer goods imported from New Zealand increased by 73.7% to 1.65 billion yuan, taking up 17.11% of the total; those imported from the Netherlands increased by 18.5% to 1.35 billion yuan, 14% of the total; those from Japan increased by 1.9% to 1.12 billion yuan, 11.6% of the total; from Australia increased by 100% to 730 million yuan, 7.6% of the total; and, from the U.S.A., was 620 million yuan, increasing by 280% and taking up 6.4% of the total.
Hunan consumers hold increasingly high demands for quality of life, and the consumption structure have been upgrading. High-quality and customized imported goods were popular. Meat, aquatic and marine product imports were in great demand. The Changsha Huanghua International Airport, a designated port for fruit imports, contributed to the growth of consumer goods imports. In the first half, Hunan imported aquatic and marine products of 1.02 billion yuan, up 62.6%; meat of 3.28 billion yuan, 2.2 times more than last year; and, fresh and dry fruits and nuts of 580 million yuan, increasing by 61.9%.
Amid the epidemic, Hunan implemented a series of measures to encourage new consumption patterns, boost resumption of production and work, and expand high-quality consumer goods imports. Subsidies and consumer coupons were released by e-commerce enterprises and local governments to revitalize online and offline consumer market.
The Changsha Customs noted that, in spite of the impacts of the epidemic, the trajectory of consumer goods imports toward more steady growth in the long run has not changed. Consumers pay more attention to nutrition and health, which would stimulate import of quality food and health products. The 3rd China International Import Expo is scheduled to be held in November. The event will further promote domestic consumption and related goods imports.